A transactional communication model views communication as a one-way form of communication
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The transactional model of communication is a type of communication that considers all the contextual influences associated with an interaction. It incorporates the conceptualization of communication along with the role of context, sender, and receiver. This contextual dependency differentiates the transactional model of communication from linear (transmission) and interaction models of communication. Show
The transactional model of communication is a model of communication in which both the sender and receiver take turns to express their thoughts, and they are commonly understood as communicators. The transactional model of communication is widely used as it gives both the sender and receiver a chance to converse and express themselves as per social, cultural, and relational contexts. What is Transactional Model of communication?Definition: The transactional model of communication is defined as a two-way communication process in which senders and receivers keep on interchanging their positions as communicators to not just exchange messages but also to construct their social realities within physical, psychological, social, relational, and cultural contexts. The sender and receiver’s role in this type of communication differs significantly from the other models, as instead of being labeled as senders or receivers, participants of the transaction model of communication are called communicators. All communicators get involved in encoding and decoding in the transactional process of communication. Importance of Transaction Model of CommunicationThe transaction model of communication is the communication model in which both the sender and receiver play an equally important role. The audience appreciates it as both parties are involved. In this model, communicators do not just communicate for exchanging messages or information, instead. they communicate for-
This model is effective because it offers a more complete understanding of a context associated with relational, social, or cultural identities. It is appreciated because it gives a chance to both parties. It allows the people to relax and have effective communication by giving them adequate time to relax. A fine example of transactional communication is the communication between two people over a telephonic call. Two people are involved, and it gives them ample time to think and relax. This communication is engaging as it involves a continuous exchange of thoughts. When both the sender and receiver are heard, it gives a positive vibe. It is the usual form of communication as it can’t happen if any of them is absent. It involves the feedback of both the user and the receiver. This form of communication is highly interactive and is the right way to converse. Both the sender and receiver get equal importance—for example, the people who know each other converse well by following this model of communication. A healthy debate between two individuals also follows this model of communication. Characteristics of Transaction Model It is the most dynamic communication model in which communicators simultaneously send as well as receive messages by understanding the associated contexts.
Contexts of transactional communicationThere are three contexts of transactional communication- Due to the different cultures and ethics involved, social changes need to be accepted. As different cultures are mixed, the social norms can make the conversation a little challenging. 2. Relational contextThe relational context refers to the context of different norms and values attached to the conversation. People feel free to converse with the people with whom they are familiar. A healthy conversation occurs with people who are comfortable with each other. 3. Cultural contextCultural context refers to the cultural aspect of the conversation. With the mixing of different cultures, there are a variety of cultures, traditions, and ethics involved. Every culture has to be given equal importance as every tradition and culture is unique. Interaction vs Linear vs Transaction Communication Models1. Interaction Model of CommunicationIt considers the communication process as a two-way process of interaction that lets senders and receivers alternate their positions while sending messages and receiving feedback in physical and psychological contexts. This form of communication model is more interaction focussed and lesser message-focused. 2. Linear or Transmission model of communicationThe linear or transmission model of communication is a communication model which is one way. It’s a one-way channel of communication in which only one person speaks or represents their thoughts. It is non-interactive because two-way communication is not involved—for example, sending a message, memo, television broadcast, or a speech in public. 3. Transactional model of communicationIt is an interactive way of communication in which both participants are mentioned as communicators, and not separately as sender or receiver. It is two-way communication in which both parties are given equal attention, and the co-creation of meaning is done in multiple contexts like cultural, social, relational, physical, and psychological contexts. Transactional communication is real-time communication as it requires two people to be present in person. For example, skype calls debates, and video conferencing. Difference between the transactional and linear model of communication1. UsageTransactional communication is used for two people, whereas the linear communication model is used for the masses. 2. NoiseNoise is involved in transactional communication, whereas it doesn’t happen in the linear model of communication 3. Verbal CommunicationVerbal communication is not transactional communication, whereas linear communication involves verbal communication Factors affecting the Transactional ModelThis communication requires two-way communication. For effective communication, two people need to converse and present their thoughts effectively. Proper time and schedule need to be followed. For effective communication, the background should be noise-free. Background noise can be any noise that is physical, physiological, or psychosomatic. It involves various intercultural groups for discussion. When many people converse, the message can be interpreted in different ways because people have other cultural ethics, traditions, knowledge, and cultural values. The entire intercultural system has specific conditions. Due to different cultural values, the conversation is overpowered by artistic versatility, emotional, physiological aspects, and social and environmental factors. Criticism of Transactional CommunicationLike every communication model has its pros and cons, here are a few demerits of transactional communication- 1. MisunderstandingsIt cannot be said true for the transactional model of communication that it is easy for people to understand each other’s thoughts and views. The transactional model of communication requires two-way communication, and sometimes it can lead to misunderstandings. The message can be misunderstood due to misinterpretation. As every person’s thoughts differ due to different cultures, traditions, and ethics, a message can be interpreted in many ways. 2. NoisesThere should be proper occasion and space for the conversation. A conversation can be interrupted due to unnecessary noises. Unnecessary noise can be in the form of physical, psychological, and psychosomatic. Examples of transactional model of communication1. Suppose a patient is there at a clinic. A doctor comes and treats him. A nurse comes to check him and treats him well. Here the nurse and the patient form a relationship. Both of them need to be understandable and maintain two-way communication. The nurse needs to understand the patient’s anxiety, and the patient needs to trust her with the procedures. 2. A teacher and a student also follow the transactional model of communication. A teacher listens to his students and lets them give their views. They may not agree on the same issue, but they try to find a midway to their issue. Conclusion!The transactional model of communication is a continuous process, and it is ever-changing and evolving in nature. It is a codependent model of communication. One can’t just converse and don’t let the other person say a word. It is relative. It keeps on growing as the exchange of thoughts between the parties is changing beyond established norms and rules. Different ethics, cultures bring freshness to the content and thoughts. Thoughts can be misunderstood due to background noise or different understanding of a context, but it is still considered an effective way of communication. This model of communication gives importance to each culture and tradition and is considered to be the best among people. Use this model to have effective communication to develop a constructive type of relationship. What do you think about the role of transactional communication in the contemporary business world? Share your opinion with us in the comment section below. Table of Contents
What is the transactional model of communication?The Transaction Model of communication describes communication as a process in which communicators generate social realities within social, relational, and cultural contexts. In this model, nurses don't just communicate to exchange messages; they communicate to: Create relationships. Form intercultural alliances.
Is transaction model a twoThe transactional model is two-way and interactive. In the transactional model, both parties are both sender and receiver. It happens in real-time and, generally, they must both be present, even if it's via technology such as Skype.
Which model shows a oneThe transmission model of communication describes communication as a one-way, linear process in which a sender encodes a message and transmits it through a channel to a receiver who decodes it.
Which communication model treats communication like a oneThe linear or transmission model of communication describes communication as a one-way process in which a sender intentionally transmits a message to a receiver (Ellis & McClintock, 1990).
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